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Our Team

Mahdi Choudhury
Chief Executive


Mahdi is a trained solicitor and worked as in-house legal counsel at the British Olympic Association in 2006.

In advance of the London 2012 Olympic Games, Mahdi moved to the Sport Department of Team GB. In this role he supported several key Olympic sports in their preparations for the Olympics.

Mahdi has attended every Olympic Games since Beijing 2008, assuming senior managerial and leadership roles including Team GB Chef de Mission for the Buenos Aires 2018 Youth Olympic Games, Deputy Chef de Mission for Sochi 2014 and Head of Sport Operations for Rio 2016. He has extensive experience of working with Organising Committees, International and National Federations and the International Olympic Committee.

Sarah Newton
Director of Operations


Sarah heads up all areas of operations for the BAC, which involves everything from our day-to-day running to ensuring our full compliance with the Code of Sports Governance.

She is responsible for the delivery of the Athlete Support Unit and Athlete Engagement.

Sarah is an experienced operational lead and joined the BAC having led operations for the charity Safe Passage. Her previous operational roles have seen her spend nine years at the Rugby Football Union as well as supporting The Football Association.

Sarah is the BAC’s Designated Safeguarding Officer and is qualified in Safer Recruitment, GDPR and Understanding Equality and Diversity.

Sam Little
Head of Athlete Support


Sam joined the BAC in early 2018 as Head of Athlete Support after a 20+ year career in the Army.

Sam is a qualified workplace mediator and has an extensive portfolio of work in this area in both the military and high-performance sport. She is passionate about mediation and the powerful benefits that it can have to both individuals and their organisation.

Sam’s work focuses on empowering athletes, both individually and collectively, to have a voice, to raise and resolve their own issues. Sam is an associate member of CIPD.

Ofure Ugiagbe
Athlete Support Manager


Based in the Midlands, Ofure works with funded sports as well as other elite sports within that geographical area. She has a keen interest in athlete welfare, safeguarding and dispute resolution.

Ofure provides end-to-end case management support to members with a range of professional needs.

Having played rugby to the highest domestic level, Ofure brings to this role deep insight into sport that gives her tremendous empathy with athletes and other stakeholders.

A law graduate and trained mediator, Ofure has broad professional experience in sports policy, sports administration and athlete welfare.

Kristian Thomas
Athlete Engagement Manager


Kristian, a former gymnast and Olympic medallist, joined the BAC in 2019.

His role provides support to athlete representatives across all funded sports, enabling athletes to help facilitate positive culture for current and future athletes.

Kristian’s own international career came to an end in 2017, and in addition to his Olympic medal in London, saw him podium at world, European and Commonwealth championships.

Hannah Dean
Athlete Support Manager


Hannah joined the BAC in April 2020 as an Athlete Support Manager.

Based in the north of England, Hannah forms part of the Athlete Support Team, offering case management support and guidance to funded and other elite sports.

With a HR background and CIPD qualification, Hannah brings strong case management experience to guide and support athletes through a range of issues which may arise throughout their career.

With a keen interest in sport and having played high-level sport as a junior, Hannah brings personal experience and passion to the role.

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